A practical toolkit, built from tested evidence.
Free, open guidance that any communicator can pick up and use.
What's here now
AI messenger map.
A directory of people and organisations explaining AI risk to the public, across both the existential-risk and present-day-harms conversations. Searchable and filterable by focus, type, region and channel.
What's coming
Built from the research.
The toolkit is the first thing the research is for. It comes directly out of the pilot's findings, so nothing in it is published until it's been tested.
- 01Tested message guides, broken down by audience segment
- 02Do's and don'ts for common claims about AI, grounded in what the data actually shows
- 03Plain‑English summaries of the research, for people who need the answer
Who it's for
Anyone talking about AI who wants to stop guessing.
Campaigners and communicators across both the present‑day‑harms and existential‑risk conversations, policy teams drafting public‑facing material, journalists, and researchers who need their findings translated into something usable.
What's here now
Comment analyser.
Paste a Hacker News link or upload a comment export from any platform, and get a coded read of how a post landed: stance, frames, what carried the engagement, and the charts to show it. The same method as our published analyses, run on your thread.
Open the comment analyser →